Drope.me major update: simplified campaigns with payment only for results

Drope.me major update: simplified campaigns with payment only for results

Engage micro-streamers at scale by effortlessly running performance marketing campaigns with 100s or 1,000 streamers simultaneously and only pay for relevant campaign tasks, including installs, Steam wishlists, Twitch streams, etc.

Jun 6 20233 min read

We are thrilled to introduce the major update to Drope.me — now connecting and collaborating with streamers worldwide becomes even easier! Pay only for completed actions, reach out to thousands of streamers and easily manage the whole process.

Pay only for results

With the new update, you can pay only for tangible results, such as game installs, Steam wishlists/achievements, Twitch streams, and more. This ensures that your marketing budget is allocated effectively. Set up the price you’re willing to pay and establish limits for each action. In this way, you can plan your spending and expected results.

promo-campaign with streamers

We’ll track each action completed by streamers and their community members. Only those who actually made it will get the reward. Moreover, if you require specific tasks and wish to maintain control over the results, you can still use custom actions with manual verification.

You are also able to set up limits per streamer to be sure that you have unique streamers who completed those actions. For example, you can set a limit on the number of hours one streamer can play your game and be compensated for it.

Scale campaigns to engage 100s or 1,000s streamers

Drope.me focuses specifically on streamers. They have a smaller community but are way more engaged and ready to buy games that streamer is showing. We already discussed influencers trend more in this article.  

But the problem was that you need to have long negotiations with a lot of them to get results. However, now you can automate this process: streamers get a task described in action, price already set by you, Drope.me automatically tracks each hour your game streamed on Twitch or each time your game is installed. It can’t get any easier! 

Get access to 17,000+ streamers

We’ll also make sure that your campaign comes into view of those streamers. We have our own community of active streamers and also outreaching new ones for each campaign on our platform. These streamers can be from the US and EU, expanding your reach to a wider audience.

promo-campaign with streamers

Accept only relevant streamers

Just like before, you can set up acceptance criteria to be sure you have only relevant streamers on board. You can add criteria based on Twitch status, such as accepting only Affiliates or Partners, or by the number of followers. However, in our opinion, one of the most crucial criteria is CCV (Concurrent Viewership) because it demonstrates the actual interest and audience the streamer has.

Another fantastic filter is based on similar games played. This filter can help you target streamers who have played similar games in terms of genre, further increasing interest in your game.

And as always, you can add manual verification if you feel the need to carefully check each streamer before allowing them to participate in your campaign.

Simple set-up process

And the best part is that you need just a few minutes to set up a campaign that will be scaled into significant results!

You need to choose actions and set a CPA for each of them. Determine the requirements for streamers. You can also provide game keys for automated delivery to accepted streamers. The rest is magic!

And if you need assistance with that set up, you can request a full-service campaign. This means that a dedicated manager will take care of your campaign. This option is available for campaigns with a budget of $10K. You can request it by filling out this form.

Alternatively, you can just set up your first campaign right now!

Set up campaign

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