How to check the results of game promotion?
How can I set Key Performance Indicators (KPIs) for promoting my game and how can I track the results of these promotional campaigns once they are completed? I want to know if the money I spent on promotion was worth it or not. Can you provide me with some tips to ensure that my promotions always generate sales?
How to create brief for influencers?
How can you successfully promote a game through influencers and content creators? What should your influencer brief include to achieve your marketing objectives and scale the collaboration?
Gaming Marketing Tips from HIT Games Conference
Industry experts discussed the anticipated trends and game-changers in the gaming industry for 2023 and 2024, while also highlighting key considerations for planning a marketing strategy.
How to spike Wishlists on Steam?
A full guide on Steam Wishlists and explaining how they impact game sales. How many Steam Wishlists you need to catch the attention of Steam algorithms. Also, how to spike Steam Wishlists.
Game Promotion Challenges and Ways to Fix Them
Insights from the INDIEGAMEIACS Stream and CEO/Founder of Drope.me that will help navigate the challenges faced by game developers during the promotion of their games, along with solutions to address these difficulties.
Indie Game Promotion: Main steps to plan successful promo
We have gathered some useful strategies and recommendations for promoting an independent indie game on a limited budget and without a dedicated marketing team. Whether you're a single developer with little marketing experience or not, you can promote your game and achieve your goals at any stage of game development.
How to promote your game with influencers and creators
How can micro-streamers help promote indie games, and how can you build a promotional strategy on a low budget?
Why to make offline events for influencers
Why should gaming companies host offline events for streamers, and how can they help promote your product? Whether you're an indie project or a successful company with a long history, it doesn't matter. While everyone is chasing mass appeal, take a look at the benefits that intimate events for selected guests can provide.
How micro-influencers drive engagement and sales
Explore the pivotal role of micro-influencers in boosting engagement and sales in the gaming industry. This article delves into optimal collaboration strategies, and highlights the significance of data-driven decisions to maximize campaign success.
How to do research before starting game promotion
Do you want to launch a promotion for your indie game but don't know where to start? Of course, from competitors' research. This will help you decide on the most effective promotion strategy and not waste money.
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How to promote an indie game with low-budget
We've gathered advice and ideas on promoting an indie game without a significant budget or a dedicated marketing team. You can advertise your game even if you're a solo developer without experience or assistance in this field and have a budget as low as $200. And we're ready to prove this through the real example of promoting an indie game.
User funnel in video game promo
How does the User funnel work in video game promo, and how can it be used to promote a game? The User funnel is beneficial for developers of any caliber, from indie to AAA. Let's explore the 4 stages of the User funnel in video game promo and showcase some prominent examples. We will also share how you can leverage the User funnel to quickly promote your game.
Top platforms for finding influencers
What platforms are available for finding influencers, particularly streamers, who can collaborate with gaming companies and participate in promotional campaigns during game launches or promotions? Here you will find a list of platforms, as well as their main advantages and disadvantages
Top platforms for influencers
Let's delves into the realm of influencer platforms, exploring how these unique intermediaries connect game developers, influencers, and their audiences. Discover the game key distribution, monetization opportunities, and streamlined game promotion processes that make influencer platforms indispensable for both aspiring and established influencers in the gaming industry.
Micro-Influencers: trends and tips
Why micro-influencers are so effective and what the real statistics reveal. The trend of working with micro-influencers continues to gain momentum, with the gaming industry in particular leveraging it to great effect.
Why follower count isn't the best metric for influencer marketing
The article explains why focusing solely on an influencer's follower count can lead to promotional failure. Instead, you should look at other metrics such as views, communication with the audience, and engagement in chat activity. Additionally, you should consider working with micro-influencers who may have a smaller audience but are more engaged with their followers.
The Power of Genshin Impact's Promotion on Our Platform
Welcome to our article on the power of Genshin Impact's promotion through our platform. As content managers in the gaming industry, we understand the importance of effective promotion strategies to ensure the success of a game, regardless of its size. In this article, we'll delve deeper into how Genshin Impact harnessed the power of our platform to increase the efficiency of their promotional campaign, and demonstrate the impact that our platform can have in driving success for all types of games. Join us as we explore the key factors behind Genshin Impact's promotional success, and the crucial role our platform played in making it happen
The Role of Game Keys
In recent years, the video game industry has experienced significant growth, largely due to the increasing popularity of online gaming and digital distribution. To facilitate the distribution and sale of their games online, game developers have adopted a number of different strategies, one of which is the use of game keys.
Showcase: Treasure Hunt by Megaworld
At Drope.me, we're proud to be a leading platform for game developers and creators. Our mission is to help grow communities and reach new audiences. We believe that our platform provides game developers and creators with the tools they need to succeed in today's competitive gaming market. That's why we're excited to share one of our success stories with you. Our campaign, Treasure Hunt by Megaworld, is a prime example of what Drope.me can do for our clients. We're eager to showcase the results of this campaign and demonstrate the impact that our platform can have on the success of a game.
How Steam Wishlists Work
Steam is a popular digital distribution platform for PC games, and it offers a feature called "wishlists" that allows users to save and organize games they are interested in purchasing. Here's how Steam wishlists work:
Best promotion ideas for indie game release
Releasing an indie game can be a challenging and exciting experience. You have put a lot of hard work and effort into your game, and now it's time to get it out there and start building a player base. In order to successfully promote your indie game, you will need to come up with some creative and effective marketing strategies. Here are some ideas to consider as you plan your game's promotion:
How to promote your brand through a popular streamer?
Are you looking to promote your brand or product through a popular streamer? If so, there are a few key things you need to consider before choosing the right streamer for your campaign.
Interested in promoting your game?
Find out how micro streamers can help you.